The ultimate goal of strategic marketing is to make your products sell by themselves, ideally not even with a sales person. We will not remove the sales person but will ease her life. We:
- Analyze your company as well as the industry situation
- Anticipate on the next moves within your industry
- Define or refine the market segments
- Define objectives for each market segment (target flagship prospects, expected revenue and margins…)
- Define market penetration tactics and strategy
- Implement business intelligence best practices
- Trigger the development of the right products.